Build your brand reputation. This is one key for your brand to be recognised by the public, especially your target market. How to achieve this? Invest in brand awareness initiatives.
Brand awareness is the level of recognition and familiarity that customers have with a specific brand.
Promotional USB offers a variety of promotional products that help to increase brand awareness among potential consumers. For this article, we present you our promotional polos, which are basic yet highly flexible clothing items, perfect for different activities and engagements that may entice the people to know more about what your business has to offer.
Customise these polo shirts with your brand logo, message or anything that you want to put on the item to pique the people’s interest as part of your marketing strategy.
In a 2019 global ad impressions study, it was found that promotional polos generate at least 2,300 number of impressions over their lifetime. At least 65% of consumers own promotional polos, with 76% of women reported keeping them as they find them attractive. The study added that promotional polos are kept for an average of 13 months.
Check these polo shirts that you may want to give your staff, clients, loyal customers or that may serve as giveaways during activities such as conferences, school events, among others.
SOLS Prime Women's Polo Shirt
Smart cut and sewn 200gsm women’s short sleeved polycotton polo shirt in a pique weave.
It is manufactured from a 65/35 blend of polyester and ringspun cotton.
Other features include ribbed cuffs and collar, reinforced shoulder seams, neck tape reinforcing, a tone on tone three button placket in the neckline and a spare button on the side seam.
Prime is a European fit and is available in five sizes. It is a versatile garment that is suitable for corporate or casual workwear as well as sport and leisure.
SOLS Perfect Men's Long Sleeve Polo
Versatile cut and sewn 180gsm men’s long sleeved polo shirt which is manufactured from pique woven combed ringspun cotton.
It is suitable for corporate or casual wear as well as sports and leisure activities.
The garment has a ribbed collar with reinforcing tape on the neck and a two button placket with smart tone on tone buttons.
Other features include a straight hem, ribbed knitted cuffs and a spare button sewn onto the side seam label. Perfect is a European fit and is available in six sizes.
TRENDSWEAR Ace Performance Women's Polo
High performance polo shirt made from 180gsm polyester with a pique weave.
This 100% polyester polo is lightweight and quick to dry with moisture wicking properties, perfect for activewear and sports uniforms.
The shirt has raglan sleeves, side panels, a two button placket and a soft collar. Ace is available in seven sizes.
TRENDSWEAR Williams Mens Polo
Smart and versatile, the Wiliams polo is manufactured from a 200gsm 60/40 blend of combed cotton and polyester pique knit.
This polo is perfect for corporate or casual wear.
Williams features a knitted collar and cuffs with subtle coloured accents, a two button placket, and an extra button on the internal label for easy replacement purposes.
Williams uses Australasian sizing and is available in eight sizes.
SOLS Planet Womens Polo
Smart women’s cotton short sleeved polo manufactured from 170 GSM 100% organic cotton pique knit which is versatile and comfortable.
Fitted with a taped neckline and ribbed collar, Planet also has two tone on tone buttons.
It is important that you make ways for your brand to increase its reach to also reach or even exceed your goals for the business. In marketing your brand, there are two measures that need to be considered: familiarity and relevance. Familiarity is a measure on how the target market is aware of your brand’s existence and what it does. Relevance is a measure on how a customer familiar with your brand considers it as one of the options when making purchases.
Brand awareness is among the factors that affect a consumer’s purchase decisions. There’s a good chance they will consider your brand while making a purchase if they are already aware of it. An established brand may evoke favorable emotions and connections, making it easier for consumers to put their trust and confidence in the products and services it offers.
You must create a positive impression in the minds of consumers for them to consider and choose your brand over others. Here at Promotional USB, we will assist you to find the suitable promotional items that would set your brand apart from others, making it the number one choice for your target market.
For more information, you may reach us through our website or call 1300 665 810. We would be glad to assist you!
